Fraud is a serious problem for online business owners. Fortunately, your e-commerce analytics can help you avoid the scams.
Understanding how your industry and customers are changing is one of the most important factors for achieving effective e-commerce marketing.
Here are two best practices you should follow when attempting to win back a lost customer through an abandoned cart email campaign.
Having an adequate returns policy is vital for e-commerce business owners. Here are three key considerations to keep in mind when building yours.
Keeping track of how your e-commerce store is performing doesn’t have to be difficult when you track these four essential metrics.
When not enough customers are visiting your store, it is important to upgrade your e-commerce marketing strategy by any means possible.
Speed, availability and accessibility can all impact on customer retention and conversions for a successful e-commerce store.
Knowing what the customers want can be tough, even with comprehensive e-commerce analytics. Here are five trends that can help.
Personalisation can help convince customers that your emails are worth opening. Here are three key tips for creating personal and effective emails.
The must have Magento data field One of the most common questions we get is ‘what data should we have in our Magento store to ensure we get the most from our data’. We understand why our clients asks us…